In this Built to Sell Radio episode, John Warrillow interviews Blake Hutchison, CEO of Flippa, the world’s largest marketplace for buying and selling digital businesses. With experience overseeing thousands of actual transactions, Blake offers a unique window into the minds of today’s acquirers.
You’ll discover how to:
Understand the post-2022 shift from growth to profitability in M&A.
Position your business to command a premium price—even with imperfections.
Turn perceived weaknesses into opportunities for buyers.
Defend against lowball offers when there’s only one buyer in play.
Spot the risks of earn-outs and negotiate better deal terms.
Evaluate buyers to ensure they have the capital to close the deal.
Blake shares why buyers are more cautious than ever and how you can align your business with their priorities to close the best possible deal.
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Video: Inside the Mind of an Acquirer: Lessons from Analyzing Thousands of Real-Life Transactions
Mark Hartmann is a three-time Inc 500|5000 CEO with a rich sales, operations, and leadership background in the insurance, financial services, and healthcare sectors. With extensive experience growing and selling his own businesses, Mark leverages his expertise to help owners grow and sell businesses valued at $1M —$25M. He’s earned a Master of Business Administration from Eastern University, a master of science degree in organizational change management from St. Elizabeth University, and a graduate certificate in executive coaching from Columbia University. Mark’s professional certifications include Certified Mergers and Acquisitions Professional (CM&AP), Certified Business Intermediary (CBI), Certified Exit Planning Advisor (CEPA), and Certified Value Builder (CVB).